Prompts, instructions, projects, skills: four ways to say what you want
The vendors use four words for four different things. One table, one analogy each, and the one-project-per-project rule.
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The vendors have four different words for four different things, and members mix them up. A prompt is the ask. Custom instructions are how you always want it to behave. A project is a folder that remembers. A skill is a recipe it can run.
1. The prompt: the ask, this once
The message in this chat. It lives once. A well-formed ask carries five things, in any order: your role, the task, the context (or a pointer to the files), the format you want back, and the constraints. That is a paragraph, not a discipline; nobody needs a course in it.
2. Custom instructions: how it always behaves
Standing preferences that apply to every chat: “answer in Macedonian unless I write in English; be brief; ask before assuming.” ChatGPT calls them custom instructions, and notes that a project’s own instructions override the global ones - which is exactly what you want.
3. The project: a folder that remembers
A container with its own files, chats and instructions. ChatGPT: projects keep related chats, files and instructions together. Claude: self-contained workspaces with their own chat histories and knowledge bases. Gemini: a Gem, which you name, give instructions to follow, and give files for context. Microsoft Copilot: how projects and shared context work depends on your organisation’s set-up; ask IT what is enabled.
4. The skill: a recipe it can run
In Claude, skills extend what it can do by giving it specialised knowledge and workflows, switched on under Customize, Skills, with built-in ones for spreadsheets, documents, presentations and PDFs. For a PM the natural custom skill is “the status report”: raw notes in, the board’s format out, every time. The other three have their own routes to a repeatable procedure - a project’s instructions do most of the same work - and the names change; the idea does not.
Which to use when
| You want | Use |
|---|---|
| An answer to one question, now | A prompt |
| The same behaviour in every chat | Custom instructions |
| One project’s worth of documents and history | A project workspace |
| A repeatable procedure with a fixed output | A skill, or the project’s instructions |
| Concept | ChatGPT | Claude | Gemini | Microsoft Copilot |
|---|---|---|---|---|
| What each one calls the folder that remembers | Project | Project | Gem | Depends on your organisation’s set-up; ask IT |
| Concept | ChatGPT | Claude | Gemini | Microsoft Copilot |
|---|---|---|---|---|
| What each one calls the standing preferences | Custom instructions | Preferences and project instructions | Instructions in a Gem | Depends on your organisation’s set-up; ask IT |
The one-project-per-project rule
Make one workspace per real project
Not one for “work”. One per project, named after it.
Upload the four documents once
The charter, the WBS, the last report, the anonymised stakeholder list - the context stack.
Write the instructions once
“You help me run the {project}. Reports go to the {sponsor role}, in Macedonian, one page. Ask before assuming.”
From then on, just ask
Every question is already in context. Monday’s message is “here are this week’s notes”.
Before
Every Monday the PM re-explains the project in the first message.
After
A project workspace with the charter, the WBS and the last report; the instruction “You help me run the data-centre consolidation. Reports go to the municipal sponsor, in Macedonian, one page.” Monday’s message is just “here are this week’s notes”.
Sources
- OpenAI help, Projects in ChatGPT - projects, and project instructions overriding custom instructions (opened 20 Sep 2026)
- Anthropic help, What are Projects (opened 20 Sep 2026)
- Anthropic help, Using skills in Claude (opened 20 Sep 2026)
- Google help, Gems - name, instructions, files (opened 20 Sep 2026)
Last checked by Petar Trajchevski. Product names and settings paths were walked through on that date; the concepts do not move. Report a change